Frequently Asked Questions
Everything founders typically ask before running Demand Discovery on their startup idea.
How is this different from market research?
Market research tells you who's already in the space and how big it is — it's static. Demand Discovery tests live demand by contacting real prospects and measuring whether they actually engage. Market research is the foundation; demand discovery is the proof.
How long does it take to get my report?
Initial signal analysis is typically ready within a couple of days. The real-world outreach component runs over the following days as replies come in — and your Demand Score updates as new signals arrive.
Do I have to send the outreach myself?
Your call. We pre-write personalized emails for every prospect we identify. You can review and hit send yourself, or let the Agentic Launch agent send and follow up automatically.
What if my idea fails the test?
Then you just saved yourself 12 months and tens of thousands of dollars. The report tells you exactly which signals were weak and what to pivot toward — most founders find their best version of the idea this way.
Is $49 really one-time?
Yes. No subscription, no auto-renewal. You pay once, you get two ideas validated. If you want continuous outreach across more ideas, the Founder Pack ($149/mo) and Studio Pack ($499/mo) are available — but you never have to upgrade to see your Demand Discovery results.
What sources do you actually pull signals from?
Reddit, X (Twitter), Hacker News, Product Hunt, YouTube, GitHub, IndieHackers, Google Trends, and active hiring data. Plus the replies from the real prospects we contact for you — which is the only signal that comes from actual buying intent.